Zazzle IPO Review

Zazzle History

While there is nothing new about customized mugs and pillows, Zazzle seems to have found the winning combination of quality, style and ease of customization that over time made the company synonymous with ordering a custom item — it makes sense to say “just Zazzle it.”

While the website falls under e-commerce, it’s the element of personalization that gives the company its competitive edge and profit margins, unlike companies like Amazon that make money on volume rather than profitability.

The company was founded in 2005 in Redwood City, CA by Robert Beaver and his sons Bobby and Jeffrey who created the website that went live the same year.

While no behemoth in terms of size and sales, the Beaver family has been consistently building the company since its inception, having raised only $63 million between 2005 and 2012. The team, now 907-strong, has been successful in what everyone wants in the startup scene — being profitable.

There is a Etsy-esque vibe to Zazzle, because the company partners with designers and artists to sell their art and other products, but the Zazzle experience is more singular and has a bigger focus on customization. Everything is custom made on demand either by the company’s in-house production facilities or its many partners.

People can buy a whole range of items, from business cards and printed invitations to leggings, blankets, and ping pong paddles. The website offers a simple yet efficient online design interface that lets users quickly create a design from scratch or by using templates, stylish hand-picked fonts and other elements.

For years, Zazzle was making mugs, t-shirts and all things Disney and Harry Potter as a small growing family business. But during the Covid pandemic the company experienced big growth and found themselves unable to keep up with the demand with around a 4,000% increase in sales, according to Jeff Beaver.

Read on to find out the Zazzle IPO date and price, and other key info.

Zazzle Public Listing Key Data and IPO Date

Zazzle IPO Date: 2022 (TBA)
Ticker: N/A
Exchange: N/A
IPO stock price: N/A
Valuation pre-IPO: $ billion
Market cap: N/A
CEO: Robert Beaver
Category: Retail technology

Perhaps this growth and the overall bull market at the time prompted the question, “when is Zazzle going public?” 

There were reports back in February 2022 that the company is looking for an IPO. Anonymous sources said the company hired Barclays and Citigroup to start the IPO process, but there no comments from Zazzle or any of the investment banks about this. That’s why a lof ot the information about the launch remains private, including their IPO date, initial offering stock price or stock symbol, 

Being a tech company, Zazzle is very likely to launch its IPO on Nasdaq. However, they may decide to launch their IPO on the NYSE instead.

The same source that shared information about the IPO itself also reported that the company was looking for a valuation of $2-3 billion, which would be a big step forward that could change things for the company in a major way.

In the meantime, while the Beaver family likely has a lot of control over the company, not much is known about who owns what stake and what their net worth is.

So What About Investing Now?

While the Zazzle IPO is unlikely to become the headliner of 2022, a lot of investors in this space are on the edge of their seats to see what happens. Many companies that announced they are going public soon have postponed their IPO date for months and Zazzle is one of them. A lot depends on what is happening on the market. When people are taking money out of big tech and other blue chip companies, the are less likely to fork out on riskier IPOs.

A Zazzle IPO may become one of the most exciting events in 2022. But the company’s decision to postpone the IPO may be a good idea considering what’s been happening on the market all year. The announcement about the Zazzle IPO came just less that a week before the war started in Ukraine, affecting stock markets all around the world. The volatility and instability this caused made many companies delay their IPOs, including Chime, Discord, and Instacart.

If you want to invest in the Zazzle IPO or any other IPO you’ll have to follow the news to know when it will happen as sometimes the official announcement comes just a few days before the IPO.

Initial public offerings are much more risky than investing in big companies with proven business models. What’s even better is to build a balanced portfolio of stocks in an industry you know or believe in. Download Gainy to check out TTF stock collections to invest in themes you believe in like e-commerce or investment strategies you’d like to try. 

Check out our IPO section to look at other scheduled IPOs. If you want to find companies that match your interests, investment goals and portfolio, try Gainy for some great IPO investment ideas, as well as established blue-chip companies and a variety of other assets.

FAQ

Is Zazzle a public company?

The Zazzle stock IPO date has not been confirmed yet, the company filed for an IPO in the beginning of 2022 according to unofficial sources. But so far all we know is that it has been postponed, so the Zazzle stock IPO date could still be in 2022 but could be postponed even further. As soon as the launch happens, we’ll find out the Zazzle IPO price.

Is Zazzle a SPAC?

While a lot of the details about the Zazzle IPO remain private, it’s likely the company will go for a traditional IPO instead of merging with a special purpose acquisition company (SPAC).